How Do I Get Clients For My Event Planning Business?
I’m in the early stages of starting my own event planning business. How would you suggest I market my business?
I’m in the early stages of starting my own event planning business. How would you suggest I market my business?
RSS feed for comments on this post. TrackBack URI
Associations may be a good avenue to explore. These organizations will address many of the thoughts, questions and concerns you’ll inevitably have as well as many you haven’t anticipated yet. http://www.ises.com/ — International Special Events Societyhttp://www.acep.com/ — Association of Catering & Event Professionals
Research, research, research – this cannot be stressed enough. Read as much as you can about the industry. Here are some book titles that are relevant:
* How to Start a Home-Based Event Planning Business by Jill Moran
* Start Your Own Event Planning Business: Your Step by Step Guide to Success by Krista Turner
* The Essential Event Planning Kit by Godfrey Harris
* Start & Run an Event-Planning Business by Cindy Lemaire
There are lots of free informational resources out there. Check out these articles:http://ezinearticles.com/?How-to-Become-… – How to Become an Event Planner by Randy Wilsonhttp://www.entrepreneur.com/article/0,46… – Entrepreneur’s Starting an Event Planning Service
Hope that helps! I wish you much success & happiness in all your ventures!
Comment by just me — February 14, 2010 @ 9:59 pm
For marketing you need to refer back to your business plan. I am always flabergasted how many people put so much time and energy into a business but get skimpy on the business plan and dont formulate one.
You are able to hire a business plan consultant for nearly nothing these days and they can direct you in your entire marketing strategy. A couple good reputable ones are http://www.VanSwiss.com and http://www.masterplans.com. Both are affordable.
Comment by TM Express™ — February 14, 2010 @ 10:44 pm
put a coupon in a large mailing company like moneymailer or valpak. Or advertise in the classifieds.
Comment by Joe M — February 14, 2010 @ 11:06 pm
you can try eventsbot.com for selling and promoting events online
Comment by superchi — February 14, 2010 @ 11:57 pm